South Dakota Office of Highway Safety Web Site Privacy Statement
The privacy, confidence, and trust of individuals who visit www.drivesafesd.com is important to us. No personal information is collected at this site unless provided voluntarily by an individual while participating in an activity that asks for the information.
COLLECTION OF INFORMATION
South Dakota Office of Highway Safety (SDOHS) only collects the personal information that is necessary to provide the information or services requested by an individual. “Personal information” refers to any information relating to an identified or identifiable individual who is the subject of the information. This is the same information that an individual might provide when visiting a government office and includes such items as an individual’s name, address, or phone number. We also collect statistical information that helps us understand how people are using the web site so we can continually improve our services.
Additionally, the website collects demographic information including gender, interests and other information about users as a whole. The information collected is not associated with any specific individual and no attempt is made to profile individuals who browse the web site. You may be asked to participate in surveys at this site. Participation is optional, and the choice to participate or not to participate will have no effect on your ability to use other features of the site.
USE OF INFORMATION
SDOHS uses the collected information to respond appropriately to requests. This may be to respond directly to you or to improve the web site. E-mail or other information requests sent to the SDOHS web site may be maintained or forwarded to the appropriate agencies in order to respond to the request. Survey information is used for the purpose designated in the survey. SDOHS also uses information collected through Google Analytics (age, gender, interests) to optimize our website and improve our services. Website users can opt-out of Google Analytics services here: https://tools.google.com/dlpage/gaoptout
RETENTION OF INFORMATION
Records needed to support SDOHS program functions are retained, managed, and accessible in record-keeping or filing systems in accordance with established records disposition authorizations approved by the State’s Public Records Commission. Records transmitted to this site will be identified, managed, protected, and retained as long as they are needed to meet historical, administrative, fiscal, or legal requirements.
COOKIES, WEB BEACONS, AND SIMILAR TECHNOLOGIES
This website uses cookies and other similar technologies, which are automatically generated, sent to your browser, and stored on your hard drive, to record information about how and when you use the website. These cookies and other similar technologies identify a web browser on a specific computer or device and reveal certain non-personally identifiable information such as browser type, language, time zone, and operating system. The cookies and other similar technologies used by this website do not identify you personally, but allow you to remain anonymous. This website may still be used with cookies disabled, but some website functionality may be impaired.
This website may also use web beacons or pixel tags and other similar technologies, which are not placed on your computer, but are instead embedded on certain pages of the website or in emails. When you visit a page or read an email with a pixel tag, web beacon, or other similar technology, a generic notice of your interaction is generated.
Non-personally identifiable information collected through this website may be used in aggregate for statistical purposes, and some of our analytics and digital marketing tools may combine the non-personally identifiable information collected from the website with non-personally identifiable information gathered from you through other websites for target advertising, remarketing, retargeting, or tracking referral purposes. Third-party vendors like Google and Facebook use cookies, web beacons, and similar storage technologies to: (i) serve advertisements to you based on past visits to this website; (ii) to collect or receive information from this website and elsewhere on the Internet and use that information to provide measurement services and target advertisements; and (iii) show our advertisements to you on websites and apps across the Internet. Your use of other websites and apps across the Internet is governed by the privacy policies of those websites and apps.
All non-personally identifiable information we gather using cookies, pixel tags, web beacons, server logs, or other similar technologies are used as described in this privacy policy. For information on how to opt-out of having cookies, web beacons, and other similar technologies used on your web browser, please see the “Opting Out of Cookies, Web Beacons, and Similar Technologies” section of this policy.
OPTING OUT OF COOKIES, WEB BEACONS, AND SIMILAR TECHNOLOGIES
You can manage cookie preferences and opt out of having cookies and other similar collection technologies used by adjusting the settings on your web browser. If you do not want cookies stored on your computer, you can change the settings on your browser to notify you when a cookie is about to be saved or block cookies entirely. How to access these settings, which settings are available, and how to turn on these settings varies by browser type, and we encourage you to further investigate your browser’s privacy settings if you wish to opt out or adjust these settings in any way. If you choose to decline or block cookies, you may not be able to fully utilize all of the interactive features of the website.
You can opt out of a third-party vendor’s use of cookies, web beacons, and similar technologies by visiting the Network Advertising Initiative opt-out page, or learn more about your choices for limiting or disabling these tools by visiting http://www.aboutads.info/choices and http://www.youronlinechoices.eu/.
You cannot decline web beacons; however, setting your browser to decline cookies or to prompt you for a response, or installing an ad-blocker, may keep web beacons from tracking your activity.
WEB SITE SECURITY
SDOHS is committed to the security of the information that is either available from or collected by this web site. The entities that provide hosting for SDOHS have taken multiple steps to safeguard the integrity of its telecommunications and computing infrastructure, including but not limited to, authentication, monitoring, auditing, and encryption.
This web site has links to many other web sites. These include links to web sites operated by other government agencies, nonprofit organizations, and private businesses. SDOHS is not responsible for the content or privacy practices of these sites and suggests you review their privacy statements.
CONTACT INFORMATION
SDOHS welcomes comments regarding this privacy statement. Please convey any questions or concerns to:
South Dakota Office of Highway Safety
118 W. Capitol Ave., Pierre, SD 57501
605.773.4949